Custom Software Development for Startups

We kick off with our Campfire session, an immersive full-day interactive experience with our team. This session allows us to delve deep into your business, understanding it as if it were our own. (We only can give advice based on what we would do if it were) 

We explore the “blue sky” vision, considering every assumption is correct (it won’t be), and then we work together to determine the right level of functionality needed to reach your goals. For MVPs, we identify essential features to validate your business model, provide value to users, and generate revenue. For those that are scaling and need to add new functionalities, we focus on aligning what is to be build with customer feedback, market opportunities, and your leadership team’s vision.

This process yields detailed deliverables outlining the development effort ahead.

During the development phase, our software architects focus on crafting the right underlying architecture to support your startup’s future growth. We develop the agreed-upon functionality with meticulous attention to detail, ensuring each component aligns with your vision.

 
While development is taking place, our creative team works hand-in-hand with yours to develop compelling messaging and design for your marketing website and application, ensuring it effectively communicates your brand’s identity and values. Additionally, we incorporate baseline marketing automation tools, set up Google tracking for comprehensive analytics, and configure your CMS to empower you with easy content management. 

Our network team builds a scalable infrastructure on AWS, managing all aspects of code deployment, security, hosting, and more.

Our testing phase is a crucial step in ensuring the quality and reliability of your software. Our dedicated QA team conducts rigorous testing protocols to identify and resolve any potential issues before delivery. This comprehensive approach encompasses various testing methodologies, including functional testing, usability testing, regression testing, and more.

Once our initial testing is complete, we turn it over to you for further testing and feedback before launching. By involving you in the testing process, we ensure that the software meets your requirements and exceeds your expectations. This collaborative approach guarantees the reliability and effectiveness of the final product.

We don’t just launch and move on to the next “client” as most development shops do.  We work closely with you to ensure a seamless launch and then continue to support your growth journey.

After deployment, we continue assisting you in developing comprehensive product roadmaps, prioritizing new features, and implementing necessary bug fixes.  Our team remains dedicated to aligning enhancements with user feedback and evolving business needs, ensuring that your solution remains relevant and competitive in the market.

Additionally, we continue to support our Partner Companies through ongoing business strategy, marketing assistance, and more, that are tailored to your specific requirements. This holistic approach ensures that your startup not only launches successfully but drives revenue and long-term growth.